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Founded and led by award-winning journalist and public relations strategist
Most PR firms chase press. We build positioning first.
Because real visibility starts long before a headline. Strategic positioning builds authority, opens doors beyond media outreach, and creates recognition that lasts. It ensures your brand is not only seen, but trusted, remembered, and sought after. The result is more than press placements. It leads to speaking opportunities, partnerships, bookings, and influence that drives long-term growth
What we actually do.
Seven disciplines, one integrated practice. Every engagement draws from the ones that serve the strategy.
Narrative & Brand Strategy
Media Relations
Press Materials
Media Training
Thought Leadership & Digital
Events & Experiences
Creative & Video
Marketing
Social Media
Narrative & Brand Strategy
Positioning, messaging architecture, and the core story define how the brand communicates, how the audience understands it, and how all strategy, design, and content consistently flow from a strong, clear foundation.
Media Relations
Targeted, 1:1 outreach to the outlets that move your audience — not spray-and-pray pitching.
Press Materials
Talking points, releases, pitch notes, media kits, bylines, and scripts that land the way they should.
Media Training
One-on-one prep for executives and spokespeople — interview craft, message control, and on-camera presence.
Thought Leadership & Digital
Content, social, SEO, and online reputation that compounds every placement into long-term authority.
Events & Experiences
Rooftop activations, press tours, launches, briefings, and partnerships that give media something to cover.
Creative & Video
Visual storytelling, sizzle reels, and branded content built to carry the narrative across platforms.
Our Work
Results that move the business, not just the news cycle.
Turning A Celebrity Partnership Into National Media Momentum.
When Hue Society partnered with Taraji P. Henson’s Seven Daughters Wine, HOW PR led media relations across the launch — securing placements in Martha Stewart Magazine, NBC Miami, CBS Miami, and Baller Alert, and generating an estimated 4 million media impressions across industry and mainstream audiences.
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Trusted by global
organizations and corporations
HOW Public Relations helped us clearly define our niche and refine how we show up in the marketplace through strategic visual storytelling and intentional brand positioning. Their professionalism, creativity, and execution were exceptional from start to finish. Because of their guidance, we now communicate with greater clarity, connect more effectively with our ideal audience, and have a stronger understanding of who we serve. HOW PR helped position us with purpose.
Ruben Cruz
Let’s talk about where your visibility actually stands.
A discovery call is a 30-minute conversation — no pitch deck, no generic proposal. We’ll look at your current positioning, the gap between what you’re doing and what the market sees, and whether HOW PR is the right fit.
